818 Tequila Tote Bag
818 Tequila Tote Bag
The first thing that comes to mind when you hear the word 818 is a high end liquor bottle. This elixir of longevity is produced by a family owned distillery in Jalisco, Mexico. It is aged for a year and a half and is available in blanco, reposado and anejo variations. There is also a line of skincare products produced by the same company that is made from local, family owned farms in Jalisco.
While not the biggest news in town, Kendall Jenner has launched a tequila brand and the whole shebang is not without its fair share of hype. For one, it’s been partnered with ChinaBev, the world’s largest importer of beer and wine, to bring the glitzy concoction to the mainland. As it happens, China isn’t exactly the liquor industry’s most hospitable country. That’s not to say it doesn’t love to party, but the market for tequila is a little more fickle.
On the other hand, the tequila sleuths have uncovered the fact that the bottle’s aficionado is able to buy it on China’s ecommerce site Taobao, a site which allows Chinese customers to shop for goods online. In addition to being able to buy the bottle, the customer can also select to have it delivered to his or her doorstep for a fixed rate of 419 RMB or local delivery for two to five hours on weekdays.
While the bottle might not be as prestigious as the bottle containing the elixir of longevity, it is still a good tequila if you’re a fan of the beverage. The product is made from 100% Weber blue agave, and has been lauded as an innovation in the tequila industry. In fact, the 818 Tequila brand won an Innovation Award at the SIP Awards.
However, the best way to get a hold of this limited release is to purchase it from the Chinese tequila aficionados on Taobao or to pick it up in one of the many retail locations in China. In order to do so, you will need to sign up for a free account and a Taobao user ID. You can then use the app to check out the wide range of tequilas available, including the new ultra-premium anejos and a selection of blancos.
Aside from the 818 tequila tote, Kendall Jenner also sported a pair of sunglasses, a doberman poodle, a white crop top, and khaki trousers. All of this was accompanied by a matching pair of Birkenstocks, which are a nice touch. Even better, she wore an Afro hairstyle, which has gotten some knuckles in the past. After all, if there’s one thing that the Kardashian-Jenner clan knows, it’s how to dress to impress.
Although the 818 tequila tote might not be the biggest tequila drink of all time, it’s still an impressive feat of marketing savvy. Moreover, the bottle containing the tequila aficionado’s libation of choice is likely to be worth a few hundred dollars in the long run.